Enterprise

Sales Force Pro

Custom CRM Solution

Built a custom CRM with AI-powered lead scoring and analytics that increased sales conversion by 35%.

Year

2024

Duration

6 months

Team

8 engineers, 3 designers

The Challenge

Sales Force Pro's sales team was using a generic CRM that didn't match their complex enterprise sales process. Lead qualification was manual and inconsistent, leading to wasted effort on poor-fit leads.

The Solution

We built a custom CRM tailored to their exact workflow, with AI-powered lead scoring that prioritizes the most promising opportunities. Deep analytics provide insights that were impossible with their previous system.

Our Approach

Mapped complex enterprise sales workflow

Designed CRM to match natural sales behavior

Built AI lead scoring based on historical data

Created dashboard for sales leadership insights

Integrated with existing tools (email, calendar, etc.)

Tech Stack

ReactPythonFastAPIPostgreSQLscikit-learnElasticsearch
Results

The Impact

35% conversion lift

More deals closed with AI prioritization

2x pipeline value

Sales team focused on right opportunities

Full integration

Seamless connection to existing tools

4 hours saved/week

Per sales rep on administrative tasks

Next Project

Legacy System Modernization

View Case Study